Google & Meta for online shops
Google & Meta Ads
for online shops.
We manage ads around the products you can profitably sell. That means looking at margins, stock and repeat purchases as well as the revenue in an ad dashboard.
- Your ad accounts stay yours
- You know where the money goes
- Scope and fees agreed upfront

A commercial starting point
What can you afford
to spend on a sale?
We work through the numbers with you before choosing a campaign mix. If the margin is too tight or the checkout is losing customers, more advertising may not solve it.
Review my current ads
Bring the pieces together
From the ad to the order
We choose the channels around your products and customers, then check the feed, creative, purchase tracking and checkout journey.
- Google Search, Shopping and suitable Performance Max campaigns
- Facebook and Instagram creative testing
- Product feed and purchase tracking checks
- Practical feedback on product pages and checkout
Questions
Questions from online shops
Do you build ecommerce websites?
Our focus is Google and Meta Ads. We can identify issues in the buying journey and explain what your website team should prioritise. A website rebuild isn't part of our ads management service but we're more than happy to organise that for you with one of our trusted collaborators.
Will you recommend advertising every product?
Only if it makes sense. Stock, margin, demand and the quality of product information all influence what we prioritise.
Do you promise a specific return on ad spend?
No. We agree sensible targets and report openly against them. Performance depends on factors including your offer, competition, creative, website and the available data.
Tell us about your business
What would you like your ads to do better?
Send us your website and a little context. We'll reply to arrange the review and explain what we need from you.