Start with a review
We look at your business, your accounts and what you're trying to achieve.
The Minimal Creative Agency
Google & Meta Ads.
Less fluff.
More sales.
Good ads start by understanding your business. We help you reach the right people, turn interest into action and make clear decisions about where your money goes.
- No long contracts
- Clear and honest reporting
- Only what your business needs
A little less agency. A little more common sense.
You don't need everything.
You need the right things.
The Minimal started on the other side of the table. As a CMO, our founder saw how often businesses were sold services they didn't need. So we built an agency around a simple idea: do the work that matters, explain it clearly and leave the unnecessary fluff out.
The story behind Minimal
01 / Google Ads
Be there when
they're looking.
Someone is searching for what you offer. Google Ads helps you meet them at that moment, with the right message and a useful next step.
- Search campaigns built around real customer intent
- Shopping and Performance Max where they fit
- Clear tracking of sales, calls and enquiries
- Ongoing optimisation with a reason behind every change
02 / Meta Ads
Give people a reason
to stop scrolling.
Your next customer doesn't know you yet. We use Facebook and Instagram ads to introduce your business, test what resonates and turn that interest into results.
- Creative testing with clear questions to answer
- Campaigns for new customers and returning visitors
- A focus on sales and useful leads
- Straightforward reporting on what we learn
The Minimal mindset
Minimal fuss.
Proper attention.
We keep our focus on Google and Meta Ads. That means understanding your offer, checking the journey after the click and telling you when the next move is a better page, a clearer message or giving a test time to run.
How we workHow we work
The way to get going.
Talk it through
A walkthrough of what we found, in plain English. We won't confuse you with pointless jargon.
Draft the plan
Clear priorities, scope and fees. You decide whether we're the right fit.
Make it happen
We manage, test and improve your ads, keeping you close to the decisions.
Good to know
A few things you might be wondering.
Clear answers. Always a good starting point.
Do you only work with online shops?
No. We work with businesses selling products and businesses looking for leads, enquiries, bookings or calls. The starting point is what a valuable customer action looks like for you.
Do I need both Google and Meta Ads?
Not necessarily. It depends on your customers, your offer and your budget. We'll recommend the channel mix that makes sense, even if that means starting with just one.
What does the free review include?
We review the information and account access you choose to share, look for opportunities and walk you through our findings. There's no obligation to work with us afterwards.
Will I keep ownership of my ad accounts?
Yes. Your accounts, data and campaigns stay yours. You grant us access to do the work and can remove it when our agreement ends.
Are there long contracts?
We agree a clear scope and a flexible arrangement before any work begins. Fees, notice periods and responsibilities are set out upfront, so there are no surprises.
A good place to start
Let's see what your ads could do.
Tell us a little about your business. We'll take a look at your Google and Meta Ads, then walk you through what we'd change and why.
A useful conversation. No obligation. No pushy sales.